What does or must it take for businesses to embed an optimization culture, WRT #Salesforce?

Advisedly Optimize
4 min readJan 23, 2021

You have read various blogs and posts from the Salesforce ecosystem talking about why businesses need to optimize their Salesforce org in order to leverage the benefits that come with it, but, what does it really take for businesses to shift towards an optimization culture when it comes to Salesforce?

What we often get told and read about is, what the end results will be if we make this shift towards an #optimization culture, however, what we often don’t get to dive deeper into is, what is involved in making this shift, here are our advice on the first three steps your Salesforce team can take to get started on this journey.

A few critical benefits that we already know get unlocked with optimization:

🔑allowing businesses to scale up without hindering important project go-lives and system performance

🔑allowing businesses to transform their customer experiences

🔑improvement in user adoption -> leading to improved productivity of your #revenue engines (a.k.a sales & marketing teams) which eventually has a positive impact on your business revenue

So, what does or must it take for businesses to make this shift What is the effort behind making this happen

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Advisedly Optimize
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Embedding a culture of optimization and technical hygiene - in all things Salesforce